To find actual conversions, look towards the top right of the table, below the line graph. You’ll see a column for conversions. From the dropdown, you can select which goal conversion you’d like to see. In our example, we are looking at newsletter subscribers.
Now you’re able to see visits and goal conversions for each campaign.
If you go back and look at trends over time, you can see what types of articles people spend more time on and which ones are more successful. If you want to get really geeky (and we hope you do), you can use Google Analytics and Google Sheets to see all of your top converting pages in one report.
That’s it. Now you’ll be able to see who is actually converting from your marketing efforts. If you have any additional tips, please leave them in the comments below!